Promotional Opportunities

PROMOTE YOUR BUSINESS AT THE INTERNATIONAL FESTIVAL OF ARTS & IDEAS

The Festival offers a wide variety of promotional opportunities for your business to reach our diverse patron base. Opportunities range from sponsorship on the New Haven Green (see opportunities below) which can reach up to 10,000 people a day, Business Membership, or by joining the Festival’s Leadership Circle Sponsorships

Sponsor a day at the Hospitality Tent on the New Haven Green

Located next to the Main Stage on the New Haven Green, the First Niagara Hospitality Tent provides a welcome area during New Haven Green performances for Festival Members, donors, sponsors, partners and artists.

Celebrate your company by branding one day of Festival Hospitality!

Daily Sponsorship of $1,000

Print and Online
• Visibility in Festival print marketing materials – including Special Festival Insert in New Haven Advocate, Fairfield County Weekly and Hartford Advocate
• Visibility on Festival website (500,000 impressions per year) – including online Business Directory
Signage
• Display your Company logo and materials in the First Niagara Hospitality Tent on your sponsored day Special Events and Access
• Hospitality access package for employees, partners and clients on your sponsored day (includes: soft drinks, snacks and seating)

Sponsor a day at the Festival’s Info Pavilion on the New Haven Green

As the tented entryway to the Green, the Info Booth is the hub of information for Festival visitors. This is our visitors’ one-stop spot for maps and schedules, daily To-Do sponsors, internet access … and the latest information on your business!

Daily Sponsorship of $1,000

Print and Online
• Visibility in Festival print marketing materials – including Special Festival Insert in New Haven Advocate, Fairfield County Weekly and Hartford Advocate
• Visibility on Festival website (500,000 impressions per year) – including online Business Directory
Signage
• Brand the Info Pavilion with your company’s signage on your sponsored day
• Display your company’s materials or giveaways on your sponsored day

Connect with Festival fans as they make their Festival plans! Promote your business with an ad on our website (500,000 impressions a year)

Advertise in the Festival Program

The Festival Program Book is distributed at all ticketed events throughout the duration of the Festival June 16th-30th. All ads are in black and white (cover positions not available).
Reservation and Ad Due Date: May 15th

SIZES & RATES

•Full Page
Dimension: 4.75” x 7.625”
Price: $1,000

•1/2 Page (Horizontal)
Dimension: 4.75” x 3.75”
Price: $500

•1/4 Page (Vertical)
Dimension: 1.875” x 4.75”
Price: $250

Download the Advertisement Reservation Form

Also now available, advertise in Festival Program Inserts for performances of Contemporary Legend Theater’s King Lear and Headliner Concerts: Sing the Truth!, Asphalt Orchestra, Carolina Chocolate Drops, Red Baraat, Noori and Rosanne Cash! All ads for inserts are in four color.

Reservation and Ad Due Date: May 15th

King Lear SIZES & RATES (Inserted on the 28th and 29th into all King Lear programs)

•Full Page
Dimension: 4.75” x 7.625”
Price: $500

•1/2 Page (Horizontal)
Dimension: 4.75” x 3.75”
Price: $250

•1/4 Page (Vertical)
Dimension: 1.875” x 4.75”
Price: $125

•Inside Front Cover, Inside Back Cover
Price: $1,000
Dimension: 4.75” x 7.625”

•Back Cover
Price: $1,500
Dimension: 4.75” x 7.625”

Headliner Concert SIZES & RATES (Inserted on the 16th, 17th, 23rd, 24th and 30th)

•Full Page
Dimension: 4.75” x 7.625”
Price: $1,000

•1/2 Page (Horizontal)
Dimension: 4.75” x 3.75”
Price: $500

•1/4 Page (Vertical)
Dimension: 1.875” x 4.75”
Price: $250

•Inside Front Cover, Inside Back Cover & Back Cover
Price: $1,500
Dimension: 4.75” x 7.625”

Download the Advertisement Reservation Form: King Lear , Headliner Concerts

Download the Festival’s Marketing Stats & Impact for more demographic information.

For more information, contact:

Barbara Segaloff
Development Department
bsegaloff@artidea.org
203.498.3710

Shana Ross
Development Department
sross@artidea.org
203.498.3724